Pien Shyu
Pien is a multidisciplinary Digital and Brand Designer with a Master’s Degree in Design & Tech from Tisch School of the Arts, New York University.

Blending strategy, visual design, and code, she is skilled in crafting cohesive brand and digital experiences, and translating conceptual narratives into scalable design systems across print and interactive platforms.


        Based in NYC
        Resume / CV
        Archives + More

        Email
       Instagram
        LinkedIn

Selected  Works
 Web Design + Dev Digital Experiences 00    Josephine
01     The Institute of Fine Arts, New York University Official Website 
02    The Beatrice Email 
03    Lost and Found
04    Untitled_Room_1 
05    Jon Alexander  
 Brand System Graphics  Visual Design  Zine 00    Syst’aime 
01     TRESI 
02    MUGUANG STUDIO
03    AMEOBA
04    Collecting Memories: Floating in the Air
05    The City is Whispering When You Listen Closely
06    How To Preserve A Body


Work Experience
Design Intern
Gretel | Jan 2026 - Present
- Collaborated with creative directors and strategists to conceptualize and
package stories into cohesive visual narratives
- Designed digital layouts, applications and polished, pitch-ready visuals to support
editorial and brand-driven storytelling
Clients: The Athletic, Barron’s, REI, and more

Digital Designer (Freelance)
Ashe Design Haus | Oct 2025 - Present
- Developed logos and complete brand identity systems, from concept exploration to finalized guidelines
- Developed UI layouts and wireframes that translate brand identity into intuitive digital experiences
- Produced export-ready brand asset packages for internal teams and client delivery
- Designed internal agency assets, ensuring consistent visual language across presentations and documents

Web Designer + Front-End Developer
Institute of Fine Arts, NYU | Oct 2024 - Aug 2025
- Redesigned/developed the official website with custom HTML/CSS/JavaScript
- Built modular UI Components and integrated GSAP Animations
- Maintained IFA’s brand consistency on digital platforms

Social Media Director
Oral.pub | Feb - Jul 2025
- Planned social media strategies for Oral.pub social platforms
- Created motion graphic assets and content for website launches
- Optimized social platform engagement to support growth and community development

Graphic Designer + Web Assistant
Stern Berkley Center for Entrepreneurship, NYU | May - Aug 2024
- Designed brand identity assets for center-wide use across digital and print media
- Created visual identity for the annual Entrepreneurs Challenge
- Redesigned responsive UI for the official website using WordPress

Brand Design Intern
ReflexGroup | Jul - Sep 2024
- Supported execution across print, digital, and OOH materials
- Developed creative concepts for pitch decks and designed visual assets
- Created brand identity assets, ensuring consistency across digital and print applications
Clients: Tory Burch, Four Seasons Hotel, Boucheron, and more
Education
Tisch School of The Arts, New York University
Master of Professional Studies | Sep 2023 - May 2025
ITP - Interactive Telecommunications Program (Design & Technology)

National Taiwan University of Science & Technology
Bachelor of Design | Sep 2018 - Jun 2022
Visual Communication & Interaction Design

Exhibition + Recognition
LUME MEDIUM INTERVIEW (2025)

JOSEPHINE (2025)
NYU ITP Thesis Presentation, New York, New York
Web Tool, Tech & Society, Culture

SYST’AIME (2022)
Red Dot Design Award: Brand and Communication Design 2022
Visual Communications Design, Print, Journalism

The City is Whispering if You Listen Closely (2024)
A Space Gallery, Brooklyn, New York
Photography, Image Interaction

Lost and Found (2024)
ITP/IMA Spring Show, Brooklyn, New York
Web Art, Community, Interaction Design

Solo Pong (2023)
ITP/IMA Winter Show, Brooklyn, New York
Installation, Physical Computing, Tech & Humanity